How Interactive Displays Are Changing Customer Experiences


From banking halls to shopping malls, touch-enabled technology is redefining customer engagement.

In today’s digital-first world, customers expect more than just great service — they expect smart, seamless, and self-directed experiences. One of the most impactful ways businesses are meeting this demand is through interactive displays, including touchscreens, digital kiosks, and smart LCD panels.

Whether it’s a sleek self-service kiosk at a bank or an interactive product catalog in a retail store, these displays are reshaping how people engage with spaces and services.

What Are Interactive Displays?

Interactive displays combine high-resolution screens with touch functionality and responsive interfaces. They can be built into kiosks, mounted on walls, or integrated into digital signage systems, allowing users to control what they see — and how they see it — with a simple tap or swipe.

In Banks: Faster, Smarter Service

Interactive screens in banks help reduce queue times and improve overall efficiency by enabling:

  • Self-service account management
  • Digital queue systems
  • Real-time service updates
  • Access to product info and tutorials

For example, customers at Bank of Baroda branches in the UAE now use interactive LCD screens to navigate services faster. These screens were proudly installed by DGICON, enhancing in-branch efficiency and customer satisfaction.

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In Malls & Retail: Immersive Shopping Experiences

Retailers and mall operators are using interactive displays to:

  • Let customers browse inventory or search for brands
  • Offer wayfinding and mall directory systems
  • Promote seasonal sales and events dynamically
  • Allow for virtual try-ons or product customizations

The result? Shoppers spend more time engaged — and are more likely to convert.

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In Healthcare & Public Services

Hospitals, clinics, and even government offices are leveraging touchscreens to:

  • Check in patients
  • Display real-time wait times
  • Educate the public with digital health content
  • Streamline administrative processes

Interactive screens are making these spaces more efficient — and far more accessible.

Why Customers Love It

✅ Speed: They get what they need faster
✅ Control: They choose how they interact
✅ Clarity: High-resolution visuals make information easy to understand
✅ Engagement: Touchscreens are intuitive and invite exploration

What Businesses Get in Return

  • Lower operational costs
  • Increased customer satisfaction
  • Better data collection & insights
  • A modern brand image

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